8 tablets of On-page SEO optimization

SEO stands for Search Engine Optimization and it's the holy grail to online marketing.

It has emerged as a way to rank sites on top positions of SERP (Search Engine Results Page), like Google.

But SEO has become way more than keyword tug-of-war.

To succeed in SEO today, there are compound actions to take, from key concepts to metrics.

They are seeds of organic (free) traffic, making websites like gardens.

And like gardens...

• You get out what you put on;
• Internal and external factors affect them;
• They take time and money to succeed;
• It requires ongoing work.

Any public garden needs more visitors. But how?

On-Page SEO basic concepts

• Quality over quantity: People visit gardens because they're beautiful, not endless. Although quantity is important, there's no point on having a lot of useless content;
• Relevance: There's no use in planting palm trees around roses. The KISS technique is always useful: "Keep It Simple, Stupid";
• Organization: Public gardens need signs, categories, a way in, a way out, and connections. The goal is to make easy for people to find what they are looking for. 

Putting your website at Google's top list is the art of planting the right seeds in a powerful way.

Let's unfold this in 10 simple steps that are going to make the competition disappear like magic.