Web Writing Skills 2.0: The 3 AI Essentials You Can’t Miss

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✅ FREE ACCESS: Writing For The Web: How to Keep Fast-Readers Laser-Focused

Are you prepared for the seismic shift AI is causing in the web writing realm?

If you believe writing and AI are worlds apart. Think again!

We’re about to journey beyond algorithms and prompts to see how you can become an AI-augmented writer by learning 3 essential skills that will place you at the forefront of the AI content creation revolution.

But before we get into it, make sure you grant your lifetime access to our free WorkBook: Writing For The Web: How to Keep Fast-Readers Laser-Focused.

This is your chance to learn 15 timeless web writing techniques to attract cost-effective leads and turn them into lifelong customers using only your keyboard powered by AI.

The Rise of AI in Web Writing

In the fast-evolving realm of web writing skills, Artificial Intelligence has been taking center stage.

AI is becoming indispensable as part of those skills.

Yet, the very mention of ‘AI’ can produce mixed emotions.

Some view AI as the ultimate optimization tool, while others fear it might replace the human touch in content.

So, what’s the real story?

First, let’s debunk a myth.

AI is not here to replace writers; it’s here to augment their capabilities.

In the book Artificial You, Susan Schneider says:

“AI’s potential lies in collaboration, not domination.”

So, as you integrate AI as part of your web writing skills, you’re not just typing words. You’re crafting experiences, optimizing reach, and building bridges with your audience.

To follow this thread of collaboration, we will unpack 3 web writing skills you should develop to place yourself at the forefront of the AI revolution.

  1. Adapt Your Web Writing Skills to the AI Era: We will discuss strategies to properly adapt your mindset and work ethic to enhance your productivity, creativity, and results.
  2. Harness AI Tools to Optimize Your Web Writing Skills: We will talk about a few AI engines that are revolutionizing web writing and will optimize your work.
  3. Personalize Content with AI: We will learn strategies to personalize content, ensuring AI tools complement rather than dictate your unique voice. This is critical to differentiate your writing skills from the lazy rest of the market.

Adapt Your Web Writing Skills to the AI Era

The first of the 3 web writing skills powered by AI you need to master is to Adapt Your Web Writing Skills to the AI Era

Here’s the catch.

To harness the full potential of AI, you must constantly adapt and learn. Stagnation is not an option.

AI tools are evolving at a blistering pace. Winning in this scenario is not about the launch of the most advanced AI tool that will solve all your problems, but about the most adaptable user that can do most with what they have.

In the book The Power of Habit, Charles Duhigg, presents an insight about that. He says:

“Change might not be fast and it isn’t always easy. But with time and effort, almost any habit can be reshaped.”

And that’s our mantra for the AI era. Don’t just adapt; reshape your habits, strategies, and approaches.

Let AI be part of your web writing skills, not as a challenge to your creativity, but as an enhancement, an ally, a catalyst.

Harness AI Tools to Optimize Your Web Writing Skills

The second of the 3 web writing skills powered by AI you need to master is to Harness AI Tools to Optimize Your Web Writing Skills.

Let’s briefly mention 3 of the giants in the AI web writing realm and understand how they could revolutionize your web writing skills.

Grammarly

What I love about Grammarly’s AI-driven engine is that it can read the mood of your text.

You can set your audience’s knowledge levels from general to expert, set the level of formality in your voice, and the intention of your piece.

Grammarly will suggest tweaks to match those goals.

You can also create documents using prompts to its AI engine and it will write pieces you can edit.

Copy.ai

Copy.ai operates using an expansive neural network that has been trained on vast and diverse datasets.

It functions less as a simple content generator and more as a creative brainstorming assistant.

The platform offers the unique capability to generate suggestions, create multiple spins on a given input, and even conceive entirely new content pieces tailored to a user’s needs.

Clearscope

This AI engine delves into SEO optimization, analyzing top-performing content in your niche.

What makes it indispensable for content creators is its capability to provide actionable insights.

By examining keyword density, ensuring comprehensive topic coverage, and measuring content depth, Clearscope ensures that your content isn’t merely competing—it’s pioneering and setting benchmarks.

This way, you’re not only meeting SEO standards but exceeding them, positioning your content for maximum visibility and engagement.

Writing for the web: How to keep fast-readers laser-focused

In the Writing For The Web Workbook, you will learn 15 practical web writing techniques to craft content that attracts, engages, and converts cost-effective leads into lifelong customers using only your keyboard powered by AI.

By granting your FREE lifetime access to this workbook today, you will not only master the art of web writing with AI now, but also, have access to all future updates at no cost.

Personalize Content with AI

The last of the 3 web writing skills powered by AI you need to master is to Personalize Content with AI

As I mentioned at the beginning of today’s conversation, this is the one step most writers and professionals in general, using AI, will fall short of, making you stand out if you pay attention and apply.

From a psychological standpoint, readers connect with authenticity.

So, here are a few tips on how to integrate AI into your web writing skills while maintaining your authenticity.

Collaborative Writing

Use AI as a brainstorming partner.

Run ideas, phrases, or sentences through tools, like the ones we’ve seen here, to gain diverse perspectives, then mold them to fit your voice.

Continuous Feedback Loop

AI learns from feedback.

Most people are already missing this powerful feedback loop.

Every time you’re interacting with an AI engine, like ChatGPT, make sure you let it know what worked and why. It will use that feedback to provide a more accurate output for your specific needs.

You can also set requirements for your prompts and ask ChatGPT to analyze its own output against those requirements.

Stay Updated

AI in content creation is a fast-evolving field.

Stay abreast of the latest advancements and trends to leverage AI’s full potential without compromising on authenticity.

Mark Twain once remarked that:

“The difference between the almost right word and the right word is really a large matter. It’s the difference between the lightning bug and the lightning.”

AI can show you the lightning bugs, but it’s your innate creativity that captures the lightning.

By striking the right balance between AI’s analytical prowess and our authentic voice, you will not just create content; you will craft memorable experiences.